24 Feb 2021

Accedo is a video solutions provider delivering premium video experiences. Over the past 15+ years, they have developed a deep understanding of the video service ecosystem. Accedo offers a combination of the products and services needed to support customers at every stage of the video business journey, from strategy, design, and conception through to delivery and post-launch optimization. They help clients stay at the forefront of innovation by leveraging new technologies and business insights to gain and maintain a competitive edge.


Accedo began working with HKRU ahead of the 2020 Premiership season, with a service online in time for the start of the season. The OTT service features both live matches and VOD content and has been developed using Accedo’s end-to-end solution offering.


Accedo’s offering enables sport organizations and right holders to rapidly and cost-effectively deploy live and on-demand video apps across multiple platforms. It also provides a flexible UI that enables us to tailor the HKRU TV app experience according to requirements or user preferences.


HKRU TV is available on smartphone, and tablet devices. The use of AuthVOD enables rugby fans across the globe to register and use the video service for free, giving them access to all matches throughout the season, both live and on-demand. Accedo’s solution supports both live event and live linear streaming, as well as VOD or “catch-up” content, including a number of important features, such as clipping and social sharing.


Accedo is also working to launch Augmented Reality (AR) experiences for HKRU, further improving user engagement, as well as offering an innovative way for sponsors to reach viewers.